9th Jan 2020 Author: Adrian Grindley

Our Top Tips For Setting Up A/B Split Tests

At Pop Creative, we have extensive experience in running A/B and multi-variant tests. Our team of conversion rate specialists combine their knowledge of how to create a great user experience to come up with new variants that increase conversions.  An A/B split test is simply a test that is r...

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4th Apr 2019 Author: Adrian Grindley

Expanding our UX knowledge

One of our team members, Adam, is at a user experience conference this week. The conference is run by Nielson Norman Group (NN/g) who are worldwide leaders in research-based user experience. Whilst there, he will be taking part in two full-day courses; 'The Human Mind and Usability' and 'Anal...

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31st Jan 2019 Author: Adrian Grindley

How to improve your website’s user experience

In today’s marketing trends, your website acts as a 24-hour salesperson. It is there to constantly sell your services to potential customers. Because of this, it is very important that your website is offering a great user experience. Here’s some tips and tricks for you to use to improve...

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24th Jun 2020 If your current traffic is low, you need to do more with it

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During this time of widespread uncertainty, we...

12th Feb 2020 We're expanding our team of experts

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Website Last Updated: Jan, 2021